There are many well written shopping cart applications out there. The choice is really up to you. We tend to work mainly with shopping carts written in PHP because this is our preferred language of internet development. There are a few things you should keep in mind when selecting a pre-built shopping cart. If you are expecting to integrate this software with your current POS terminal, then you should find out which is compatible with your system. Many POS manufacturers will provide a recommended list of shopping carts for you to integrate with. You want a shopping cart that you can understand. Look for shopping carts with a nice (easy to understand) user interface. If you are thinking of adding a Yahoo Cart or Google Cart, then most of the work is done for you. The main problem with those options is that your customers will leave your website when purchasing an item. We recommend that you keep your visitors on your site as much as possible.
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We are pleased to offer MIVA Merchant Hosting. MIVA Merchant is well respected for its all inclusive shopping cart environment and upgrade options through add-on modules. It is only available through authorized MIVA Hosting Servers. With MIVA you can create an online store with nothing more than a web browser. Flexible, reliable, expandable and easy to use.
Secure Socket Layer is a combination of encryption to protect your data and a certificate to authenticate that you have a verified secure portion of a website. If you are hosting your website with us, purchasing a Secure Socket Layer is easy to do through our web hosting control panel. They can be purchased in yearly increments. Once your website has the Secure Socket Layer Certificate you will see the padlock icon in your web browser (usually in the URL or bottom right hand corner).
We are an authorized reseller for GeoTrust Secure Socket Layer Certificates.
The Payment Gateway is a secure internet bridge between merchant businesses and the credit card and electronic check payment processing networks. They provide merchants with fast, reliable and secure passage for transaction data via a 128-bit Secure Sockets Layer (SSL) Internet Protocol (IP) connection, and manage the complex routing of payment information to the appropriate credit card processors. The payment gateway is integrated into the shopping cart software so that all transactions of money are done via the payment gateway and the result of the transaction is displayed on your website. The illustration of icons above will give you a better understanding of how this relationship between your website, payment gateway and merchant bank works.
We are a Preferred Reseller for Authorize.net - the industry's leading payment gateway service provider.
This is simply your business financial institution. Many new start-up businesses use the same bank they have been going to for years. For some it's Bank of America for others its US Bank or Wells Fargo. The main idea here is that you want a separate business account with the ability to accept major credit cards such as VISA, MasterCard and American Express. Once a visitor on your website purchases an item through the shopping cart your Payment Gatewaw will verify the account profile and that sufficient funds are available on your customer's credit card. After the transaction has been processed the credit amount will be placed into your Merchant Bank Account. This is usually a 2-5 business day process, depending on your bank.
We are excited to offer an Integrated Payment Service Solution with Wells Fargo and Authorize.net.
Once your website is live on the World Wide Web, it's time to bring in the customers. All we can say is "Marketing is King" - you may have a web store with over 1000 products in it, half of which are on sale and you offer free shipping, but if you do not have website visitors then you won't sell very many products. You have to market your web store and in most cases you need to market your individual product or service. There are many marketing avenues out there from print collateral to pay-per-click advertising.
Learn more about how we can help your Search Engine Marketing and Search Engine Optimization.
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